Management of the international floral trade show “World Floral Expo” which was held last week in the World Market Center of Las Vegas, decided this week to host another edition in Las Vegas next year. Following the results of this year’s World Floral Expo, the choice for Las Vegas for 2018 was already made during the show.
According to organiser HPP Exhibitions the show was very well attended, especially on the first two days. Both exhibitors and visitors were very satisfied with the results. “Every trade show needs at least one good day and we had two good days. There was great buzz going around with lots of buyers walking the show, from the moment it opened until almost the end of the day ”. “That gives you that great feeling as organizer that the show will be a success”, a spokesman of the exhibition management said.
One of the surprising elements of this year was the vast number of flower growers exhibiting in this year’s edition of World Floral Expo . More than 90% of all exhibiting companies were flower growers and that can be called an all-time high. For this reason this edition can be called a real “grower to buyer” trade even.
It was a real opportunity for flower buyers to source fresh cut flowers from the main flower producing countries, i.e. The USA, Ecuador, Colombia, Kenya and Ethiopia. Having the show in one of the most exciting cities in the USA, allowing everyone to combine business and pleasure by setting very attractive show hours, made many visitors decide to stay longer in the city and therefore attend the show 2 or even 3 days.
World Floral Expo will be held again next year from March 7 to 9 in Pavilion 2 of the World Market Center in Las Vegas.
