Rimini Fiera’s floriculture and landscape gardening show has reached its second edition following the success of its debut last year. The event will be held concurrently with MACFRUT, the leading show devoted to fruit and vegetable production organized by Cesena Fiera from 14th to 16thSeptember in Rimini Fiera’s 16 pavilions.
The winning elements from the last edition will continue to be proposed and strengthened: the platform devoted to business meetings with international buyers, the seminars for urban planners and landscape architects, flower design events: initiatives which proved important to promote sector innovation and boost business networking between firms and sector members.
There will be plenty of opportunities for exchanges among the institutional world, trade members and producers. The seminars, meetings and conferences to be held at Flora Trade Show will represent for the B2B audience an opportunity for professional updating and will bring to the attention of the entire sector and the institutions important issues concerning environmental and landscape protection.
The event will take place in September, the ideal time for a focus on floriculture and the various themes related to the design of public and private green areas. Moreover, Flora Trade will present equipment and accessories for garden centres and florists, production systems and technologies, demo areas devoted to green urban areas, side by side with the fruit and vegetable sector thanks to concurrency with MACFRUT.
Flora Trade Show, held under the patronage of the Emilia-Romagna Regional Authorities, the Ministry of Agricultural, Food and Forestry Policies, Confagricoltura, CIA, Coldiretti Emilia-Romagna, Associazione Nazionale Piante e Fiori d´Italia, offers trade members — from plant wholesalers to officials responsible for public green areas, landscape architects and urban planners, buyers from chains of shops specializing in the sale of floriculture products but also buyers from large tourist facilities, sports centres, theme parks, etc. — a unique overview of the floriculture and landscape gardening sector.
Rimini Fiera is a leader in Italy with its exhibition centre, a modern and attractive facility all on one level, with an internal railway station and connected to the airport of Bologna through shuttle buses.
