Lavender market not yet saturated

The sales and production of lavender has increased in recent years, giving the product a permanent position in the top three of best-selling garden plants and making it a must-have for every garden plant outlet. The increase in production is partly achieved through greenhouse cultivation, to the mild annoyance of traditional lavender growers. (..)

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Your point of view caught my eye and was very interesting. Thanks. I have a question for you.